Anne Daly, CEO of Daly Hospitality LLC, reached out requesting a classic, minimalist, and approachable logo design. Throughout the design process, we explored a variety of logo styles, but she was personally drawn to this minimalist monogram icon!
The final design showcases a letter "D" for Daly, an approachable and relaxed teal paired with a bright & sandy yellow (we explored many alternative color psychology color schemes), a circle resembling connection with a holistic sales approach, and a clean serif font for elegance.
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